The global in-car infotainment market can achieve a remarkable CAGR during the forecast period (2018-2023), says the latest report furnished by Market Research Future (MRFR).
Primary Drivers and Top Barriers
In-car infotainment system is a blend of numerous features that are integrated into cars. These features provide information, communication and entertainment services. In-car infotainment can be described as the complete section of navigation and climate control information. These types of systems are used for managing audio & video content, in addition to providing updates as well as information on traffic conditions along with weather forecast. Modern infotainment systems come with a variety of connectivity options such as Wi-Fi and Bluetooth, live media streaming service, smart technology for mobile integration and interactive voice recognition services, to name a few.
The geographical distribution of the in-car infotainment market is considered for Europe, North America, Asia Pacific (APAC), and the rest of the world (RoW).
Europe, out of all the regions, accounts for the largest share of the in-car infotainment market. Soaring demand for in-car infotainment within the automobile industry is one of the chief reasons for the said market growth. European Union has mandated telematics control in automobiles primarily in passenger cars, which could boost the growth of the in-car infotainment market in the region.
North America is expected to have a substantial growth in the global in-car infotainment market, given the presence of a large number of renowned players including Ford motors. Ford motors recent partnered with Amazon for developing advanced infotainment systems. These kinds of marketing hacks adopted by players help the market reach greater heights in the region. Additionally, bigshots such as General Motors and Apple Inc. are working on enhancing the user experience with the use of infotainment systems.
Some of the significant companies molding the worldwide in-car infotainment market include General Motors Company (US), Visteon Corporation (U.S.), Denso Corporation (Japan), Delphi Automotive (UK), Panasonic Corporation (Japan), BMW (Germany), Apple Inc (US), Volkswagen Group (Germany), Fujitsu Ten Limited (Japan), Harman International Industries (US), Ford Motor (US), to mention a few.