Press Release
A New Face for a Decade of Trust.
[Mauritius, July 2026] – Ultima Markets (Mauritius) Ltd, a globally recognised online trading broker, has unveiled a unicorn as its official brand mascot. The launch aligns with the company’s 10th anniversary theme, “10 Years of Trust. Focused on Tomorrow.”
For a decade, the company has focused on developing ultra-fast technology. The introduction of a mascot marks a strategic shift to make digital communications more approachable, aiming to reduce the isolation often associated with trading.
A Symbol Aligned with the Five ‘U’s
According to Ultima Markets, The unicorn was selected for its immediate linguistic connection, sharing the initial ‘U’ with Ultima Markets. It directly reflects the brand’s core values as well: User, United, Upright, Upward, and Upgrade. The symbol also represents aiming high and achieving exceptional growth, reflecting the company’s forward-looking mindset as it enters its next decade.
Designed to act as a familiar guide, the mascot will be integrated across key digital touchpoints. Users will see the character in the UM App and UM Academy, helping them navigate new features and break down complex educational concepts.
A Broader Celebration
This rollout is part of a wider 10th anniversary initiative. Alongside the Ultimate Traders Cup and the upgraded loyalty programme, the mascot reinforces the brand’s commitment to building a supportive, engaging trading community.
About Ultima Markets
Ultima Markets (Mauritius) Ltd is authorised and regulated by the Financial Services Commission of Mauritius, offering a secure, regulated CFD trading experience. As the Official Regional Partner of FC Internazionale Milano, UM unites football passion with trading knowledge. Serving 170+ countries with 1,000+ instruments, the broker is a 50+ award winner and proud UN Global Compact supporter, aligning with Sustainable Development Goals for responsible growth. The products, services and initiatives described in this press release are offered exclusively by Ultima Markets Ltd. This communication is not directed at, nor are the products and services described herein available to, residents of the United Kingdom.
Ultima Markets (UK) Limited (“UM UK”) is a distinct legal entity authorised and regulated by the Financial Conduct Authority (“FCA”) in the United Kingdom. UM UK secured its FCA authorisation in 2025. UM UK is not the subject of this press release.
Risk Warning
Trading involves high risk of capital loss.
Media Contact: branding@ultimamarkets.com
