Hyannis, MA and Middleborough, MA, May 17, 2023 — Suncrafted Cannabis will sponsor the vessel Mojo of Hyannis Yacht Club, in the 52nd annual Figawi Race Weekend. Suncrafted’s maiden voyage as a sponsor of a vessel in the Figawi represents the first time a cannabis company has sponsored a boat in this storied race, which returns to Nantucket Island for the first time since the Covid-19 lockdowns began.
Suncrafted is a Middleborough, MA-based cannabis producer and dispensary, focuses on sustainable and medicinal grade cannabis products. In this sponsorship, Suncrafted is highlighting its “Get Outdoors” program. The phrase is designed to appeal to consumers who prioritize sustainability by purchasing sun vs. indoor grown cannabis, as well as appealing more generally outdoor enthusiasts who enjoy an outdoor lifestyle.
“So great to have the Figawi going back to Nantucket this year. And while Suncrafted was on board with Mojo for last year’s beer can race and Hurricane Cup series, there is nothing quite like sponsoring an entry in the actual Figawi!” said Tim McNamara, President of Suncrafted Cannabis, located at 477 Wareham Street in Middleborough, MA. “To note this little bit of history for this historic race, we have arranged for a number of special activities for this year’s weekend.”
Beyond sponsoring the Mojo boat, Suncrafted will co-host a pop-up at ACK Natural, located just by the airport off Nobadeer Road. There, the Suncrafted and ACK Natural teams will share information about Suncrafted’s products and selling Figawi edition and other “Get Outdoors” swag. Due to the federal prohibition on cannabis, ACK Natural cannot sell any cannabis produced by Suncrafted’s facility as that would require crossing federal waters. The two companies nevertheless agreed to collaborate for the Figawi weekend to raise awareness for summer travelers.
“We want to remove the stigma of how cannabis consumers are viewed,” noted Doug Leighton, CEO of ACK Natural. “Many think cannabis consumers smoke and eat Doritos on the couch. That is just not true anymore. The new cannabis consumer is active and consumes cannabis to relieve pain and heighten their experience. Some even use it before they work out to enhance their endurance.”
Suncrafted Cannabis, just off Exit 8 on 495, is a convenient stop for Cape vacationers this summer at its 477 Wareham Street location in Middleborough, MA. Hours are Sun-Wed from 9am to 6pm, and Thurs-Sat. from 9am to 9pm. Suncraftedma.com
