The global packaging industry is witnessing a transformative shift towards sustainability and eco-friendliness, and the fresh liquid carton packaging market is at the forefront of this revolution. With increasing consumer awareness and environmental concerns, carton packaging has emerged as a promising solution for packaging a wide range of liquid products, from dairy to fruit juices.
According to Azoth Analytics report, “Worldwide Fresh Carton Liquid Packaging Market: A Comprehensive Assessment of Packaging Types, Carton Types, Technology Type, End-Users, Volume Sales (Number of Cartons), Strategic Advancements, Competitive Landscape, and Regional Projections, 2024-2029” the market is expected to grow at a CAGR of 7.47% during the forecast period and register a market value of USD 4131.73 Million in 2029.
The fresh liquid carton packaging market is showing no signs of slowing down. The global demand for sustainable packaging is on the rise, and this trend is expected to continue in the coming years. Major players in the packaging industry are investing in research and development to improve carton packaging’s environmental footprint, cost-effectiveness, and overall appeal.
One of the primary factors driving the growth in fresh liquid carton sales is its eco-friendliness. Unlike traditional plastic packaging, cartons are biodegradable and recyclable. They are made from renewable resources, such as paperboard, which can be sourced responsibly. Consumers are increasingly seeking products that minimize their carbon footprint, and fresh liquid cartons align perfectly with these values.
Europe is the largest region, in terms of both revenues and unit sales. In terms of revenues, Europe accounts for ~36% market share. Europe’s fresh liquid carton packaging market boasts a diverse range of packaging types, each serving specific product categories and addressing consumer demands. Sustainability, convenience, and product preservation continue to drive innovation and growth in this dynamic packaging segment as consumers seek fresh, healthy, and environmentally friendly beverage options.
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