Global Baby Oral Care Products Market Size Worth $1.5 Billion by 2027



The global baby oral care products market size reached US$ 1.3 Billion in 2021. Looking forward, the market expects to reach US$ 1.5 Billion by 2027, exhibiting at a CAGR of 2.5% during 2022-2027.

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Oral care is a set of practices of maintaining a clean mouth and teeth by preventing the onset of dental ailments, such as cavities, tooth decay and other gum diseases. These activities are crucial for babies, especially when they are heading into the teething phase. Some of the most commonly used baby oral care commodities include specially designed toothpaste, tooth massager, teether, and the long bristle toothbrush.

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Global Baby Oral Care Products Market Trends:

The increasing prevalence of oral decay problems and the increasing consciousness amongst the people regarding early childhood caries (ECC) are primarily driving the global baby oral care products market. Moreover, the rising demand for innovative oral care commodities like cavity protection toothpaste and organic care products is fueling the market growth. Other factors, such as rising urbanization, particularly in developing regions, the increasing spending capacity of consumers and the emergence of value-added products in various nations, are creating a positive outlook in the market across the globe.

Baby Oral Care Products Market 2021-2026 Analysis and Segmentation:

Competitive Landscape:

some of the key players being Church & Dwight, Colgate-Palmolive, Johnson & Johnson, Procter & Gamble Company (The) (PG), PIGEON CORP (PGENY), and Unilever NV (UN).

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Insights on Market Segmentation:

Breakup by Product

1. Toothpaste

2. Toothbrush

3. Others

Breakup by Distribution Channel

1. Supermarkets and Hypermarkets

2. Departmental Stores

3. Convenience Stores

4. Online

5. Others

Breakup by Region

1. Europe

2. North America

3. Asia Pacific

4. Middle East and Africa

5. Latin America

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Note: As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.