Finance Expert Weighs in on TikTok’s Most Viral Money-Saving Hacks



Jonathan Such, head of sales at vehicle finance company First Response Finance, looks at some of the most viral money-saving trends on TikTok to give you much-needed financial inspiration.

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#CashStuffing – 1.5 billion views

One of the most popular pocket-friendly tricks on TikTok is the handy ‘cash stuffing’ strategy, with the relevant hashtag piquing the interest of social media users around the globe.

Such explained: “In short, cash stuffing is a money-management system that consists of allocating monthly budgets for different bills, expenses or even treats for you and your loved ones. These might be rent payments, car finance and insurance, gifts for birthdays and festivities, and relaxing trips abroad.

“As you plan how much you’ll need for each category, you put the corresponding amount of cash into separate envelopes, all of which are kept together inside a large binder. This means that, when the time comes to pay your utility bills or refuel your vehicle, you’ll know where to find the funds for your receipts.”

#100EnvelopeChallenge – 330 million views

Another trendy hack that’s spurring thoughts and discussions online is the so-called ‘100 Envelope Challenge’. In fact, the #100envelopechallenge hashtag on TikTok has received more than 330 million views, meaning it’s a sought-after topic in people’s home feeds and search bars.

But what is this money-saving ploy all about? Using envelopes labelled 1 to 100, this strategy relies on you setting aside a certain amount of money inside each envelope, allowing you to save a good sum in the space of 100 days.

#NoSpendChallenge – 157 million views

If you’re on a tight budget, the ‘No-Spend Challenge’ could be a simple way to avoid splashing out more cash than you can afford. This is particularly true if you have an expensive season coming up or are dealing with pricier bills and costlier food shops.

Of course, cutting on all non-priority spendings can be a difficult ask, but turning it into a game can help you reframe your habits with a different, more positive mindset.

A No-Spend Challenge can help you accelerate your savings and reorder your budget. But don’t forget to reward yourself from time to time – if you hit your monthly goal, treat yourself to something you really enjoy.

#503020Rule – 27 million views

The ‘50/30/20 Rule’ deserves a special mention, too, as it’s been catching the eye of millions of TikTokers in the UK and across the world.

This money-saving strategy offers an easy and effective method to split your after-tax income into three spending sections:

  • 50% of your earnings will go towards your needs, which includes things you must pay for survival and to abide by obligations.
  • 30% of your after-tax income will be for all the non-essential stuff that you want.
  • The remaining 20% of your after-tax income should be allocated to savings and investments.