Why are streetwear clothes so popular? The origin of streetwear dates back to the 1970s when the DIY aesthetic of punk, new wave, and heavy metal dominated the fashion world. Major sportswear and workwear brands then began collaborating with the hip-hop scene. Streetwear started with Shawn Stussy selling printed T-shirts online and then gradually expanded into retail stores. Later, he changed his business model to focus on exclusive sales. If you are into streetwear clothes, you can go to the No Clout website. At this site, you will get the best streetwear blogs and articles.
The rise of streetwear has disrupted the fashion industry and redefined the way fashion is sold and consumed. Traditionally, the fashion industry worked from the top-down, with brands owning the most information and gatekeepers spreading that information to consumers. With the rise of social media and the internet, consumers were empowered to create their own platforms and reach and influence the way fashion was sold. Peer communities have replaced gatekeepers, and streetwear is the result.
The youth culture has been instrumental in making streetwear clothes popular. Its popularity has been fueled by the rise of influential streetwear celebrities, known as KOLS. These young individuals are promoting the streetwear movement and wearing clothing from less-known labels. Traditionally, men have driven the streetwear trend, but the trend has now extended to women as well. Popular female streetwear influencers include actress Yang Mi, VAVA, and Lexie Liu.
Despite its popularity in the streetwear community, the original streetwear community is comprised of skateboarders and musicians, now led by artists and social media influencers. These influencers are valuable brand partners. The streetwear genre is open to creative brands looking to share meaningful messages with the world. Whether a brand is a high-street label or an underground one, streetwear has become a popular style among consumers all over the world.
The roots of streetwear are in DIY culture and counterculture. The trend has now become as mainstream as the popular skateboarders and snowboarders in the 90s. Its popularity has exploded to the point that some consumers report spending considerable sums on streetwear on a monthly basis. Others, however, buy just a few pieces every year. The appeal of streetwear is clear–they provide a refreshing and unexpected look to your wardrobe.
If you’re curious about why streetwear clothes are so popular in China, it is important to note that the movement started there. Chinese designers have mastered the art of blending contemporary youth culture with ancient Chinese elements. For example, many local designers are inspired by Taoism and Imperial China’s aesthetics. Those elements create a more authentic identity for streetwear in China. This helps the brand gain a following and ensures a loyal fan base.
